By Chris Kavan - 04/04/13 at 09:20 AM CT
After a few bang-up weeks at the box office, we're heading into a quiet weekend with just two new wide- release openings (one of which is a 3D re-release). I have a feeling that the top movies are going to look much the same as last week and there won't be much excitement for audiences this time around. I have been proven wrong in the past - but I'm comfortable with my predictions.
EVIL DEAD When I first heard they were dare going to produce a remake of Sam Raimi's The Evil Dead, I was up in arms. The original is simply one of those films you just don't mess with - I'm not saying it's Citizen Kane or Gone with the Wind - but still, it's about as perfect as you can get for a low-budget horror movie. Even though I'm still not a fan of these remakes, I at least can appreciate the fact that director Fede Alvarez is putting a new spin on things while still trying to stay true to the spirit of the original. I don't know if this is going to fall too far into the so-called "torture porn" category of horror - but I would at least give it a chance. I probably will skip it in theaters, I have enough interest that I will eventually watch it. But as the horror audience is already somewhat limited - and throwing a remake of a beloved classic on top of that - I don't hold out much hope that Evil Dead is going to do well. If it cracks the top five I will consider it a good showing.
Another year - another 3D re-release. This tactic may not always lead to the best results - but the fact remains it's a relatively inexpensive way for studios to make more money off of already-popular properties as Titanic and Star Wars prove. Jurassic Park already has $357 million and it one of Speilberg's most well-known properties (Jurassic Park IV is still on schedule for a 2014 release) so I can see why it's getting the 3D treatment. I still think the idea of 3D re-releasing is abhorrent - but let's face it - it's a low-risk proposition. Even if it doesn't capture much of an audience, it doesn't have to make that much to make this venture profitable. As long as there is money to be had in 3D conversions - we're sure to see more of them.
I have a feeling the Joes and the Croods will still be at the top of the box office. Depending on how horror fans are feeling - Evil Dead has a chance to make the biggest waves, but considering how fickle that particular audience can be - those waves could be big or small. See you on Sunday with the gory details.
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